Three pillars of behavior change
Interconnected approaches to advance healthcare transformation.

Why 3 organizations?
The Institute, Academy, and Foundation for Behavior Change form an ecosystem designed to move the field of behavior change forward from multiple angles.
By organizing the work across three connected organizations, we are able to lead, support, and strengthen the profession in complementary ways.
As a system, these organizations work tirelessly together to advance standards, expand access and opportunity, and support the education, partnerships, and systems change needed to create lasting impact in health and care.
What are they?
Institute for Behavior Change
Advancing whole-person health by integrating behavior change professionals into health and care teams through partnerships, research, advocacy, education, and credentialing.
Academy for Behavior Change
Promoting professional excellence through continuing education, clinical specialization, and lifelong learning that prepare behavior change professionals for evolving health and care systems.
Foundation for Behavior Change
Expanding access and opportunity in the behavior change field by supporting education, research, and advocacy that strengthen equity for professionals and the communities they serve.
What do they do?
- Standards and credentialing
- Certification and accreditation
- Research and field advancement
- Strategic partnerships
- Systems change in health and care
- Professional development and continuing education
- Clinical specialization
- Lifelong learning
- Professional community
- Ethics and best practices
- Access and opportunity
- Scholarships and support
- Equity-centered advocacy
- Diverse talent pathways
- Community impact
